Flexity 016 at Fleetwood Ferry on 29th March, wearing its new yellow advert for Coral Island |
Flexity 016 heading north at Cleveleys on 29th March |
Flexity 016 at Fleetwood Ferry on 29th March, wearing its new yellow advert for Coral Island |
Flexity 016 heading north at Cleveleys on 29th March |
This has got to be the best advert yet applied to a Flexity 2. It is understated and leaves the viewer in no uncertainty that the advert is for the Coral Island entertainment complex. The "yellow brick road" effect is plain to see and the "Kids Eat Free" will have the same effect as the "Kids Ride Free" campaign that adorned the former Blue Buses RollerCoaster Route 1 buses. The over busy Pleasure Beach advert does not give the viewer enough time to read everything that is going on before the tram has gone. Inspired marketing by Coral Island. Twenty six times, the tram tells you and leaves you in absolutely no doubt that it is Coral Island where, in big bold lettering, your kids can eat free when you do. How much better can it really get?
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